“Marketing is a contest for people’s attention”
– Seth Godin, marketer, author, speaker
Your website is a great tool for marketing your business, organisation or event. It’s always on, flexible enough to adapt to changes, and, most importantly, it’s often the first place people look when they want what you have to sell.
At Canary Dwarf, we take an ‘all-inclusive’ approach to your marketing,
That means you’ll get exactly what you need from our full range of services. Email, search, social, etc.
We’ll analyse the resources you already have, your target market and the products and services you want to sell.
We’re Google Partners so we can help you see real return on your investment through pay-per-click advertising.
Then we’ll help you build a practical, affordable marketing plan that means business.
Many of our customers come to us for, say, search engine optimisation, or social media training, when their resources could be better directed elsewhere.
By liaising with you and building on your existing resources and discovering the most fruitful marketing opportunities, we can give you maximum return on investment.
This ultimately means you’re not wasting your time and money on marketing ‘hype’ that fails to make the grade.
Our six main areas of focus are:
Start here! it’s the beginning.
Make sure your website is optimised to convert the audience you’re targeting.
It’s true, content is king, but how do you create the right quality and quantity of content that persuades people to buy from you?
A mailing list and newsletter are still one of the simplest, productive ways to market products and services.
Search engine marketing
When people want something, they turn to search engines. Use paid and organic search to get noticed and make sales.
Social media marketing
Social media has become vital in marketing to stand out. We’ll help you avoid the pitfalls and stay strong on social media.
Being able to directly target specific customers is a great way to get real and ongoing results from your budget.