One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.
– Simon Mainwaring, social media specialist and blogger
Social media. Love it. Hate it. It’s become deeply entwined in modern marketing. And you’ve landed on this page because you want to know how to harness it in your business, organisation or event.
Let’s get one thing straight. Social media is only a small part of marketing your business. It may appear to be the newest, sexiest thing in marketing, but we’re not going to disillusion you. It won’t change anything about your business overnight. People won’t suddenly start queuing up to buy from you just because you ‘have Pinterest’
Oodles of potential
Social media is about connecting with your customers, before and after they buy. It’s not the greatest marketing tool in your box, but depending on your audience, it has oodles of potential to get you noticed.
If you come to us for help with your social media, we’ll be brutally honest with you. We’ll explain to you which networks will work for you, which won’t, how hard you will have to work at it and what you can expect in return for the effort you put in.
We’ll also look at other areas of your digital marketing with a view to bringing social media in to aid what you’re already doing well and how you can use it to help you reach wider audiences.
Case study: A customer who had social media training with us now receives 69% of website traffic from social neworks.